Design Journal: Beyond the Screen

Abstract Image from Unsplash

March 13, 2024

There are a plethora of computer mice available on the market today. Most mice are

designed with specific demographics of users in mind. Gamer’s needs are distinct from

graphic designer’s needs; editor's needs are distinct from a casual user’s, and so on. I

personally have a wide variety of purposes for a mouse on a single computer- so when

picking a mouse, I ended up going with the Logitech G-502. Going by Norman’s “Three

Levels of Design,” I can identify what compelled me to select this product.

Firstly, its visceral appeal. It's COOL. It uses matte plastic that settles into my muted

desk well- it lights up with colors that I can set depending on my mood. It's got a sleek,

streamlined body with sharp angled ends (reminiscent of a sports car,) but it's not such

a loud design as to feel immature. It fits into a professional atmosphere as well. It's just

the right amount of noticeable.

Secondly, its behavioral appeal. The 502 is weighty, which helps me keep my motions

smooth when editing photos and building assets in figma. I’m able to remove this weight

when I want to play games, so I can have faster gestures. It has dedicated buttons for

adjusting sensitivity- I have a mode for gaming, a mode for editing, and even a mode for

browsing the web. There’s another button on the device for switching the scroll wheel

between “notched” (Clicks by set units to have controlled scroll amounts per click) and

“free spin” (spins insanely fast for moving through massive amounts of text quickly.)

There is even fairly robust software for setting up hotkeys, macros, and profiles. All of

this allows me to seamlessly adjust the mouse for vastly different use cases- and

quickly adapt it to any new digital needs I may have.

Thirdly, its reflective appeal. They have a simple and elegant unboxing process similar

to apple. Its weightiness and durability (and subsequent longevity) has left me with a

lasting positive impression of the mouse, and a bit of an attachment to the model. I’ll

likely use this type of mouse forever.

“Working with Ethan has been a breath of fresh air. His humor lightens up the room, making joint exercises not just productive, but truly enjoyable. His design process and deep compassion for user needs brought a unique blend of expertise and empathy to our projects at McDonald's.”

Sarah Smilie
/
McDonald's Inc. | Accessibility Manager

“Ethan joined us at Dillard's with a keen eye for design and an eagerness to learn that truly set him apart. Watching him quickly grow into an exceptional designer was a highlight of our time together. His ability to absorb new concepts and apply them creativity was remarkable.”

Jennifer Esposito
/
Dillard's Inc. | Design Manager, Ecommerce